Privacy Policy
Introduction
Alta Resource Technologies Inc. (“Alta” “we,” “us” or “our”) is an advanced biochemistry materials and research company headquartered in Boulder, Colorado in the United States. Alta is committed to respecting your privacy. This policy describes how we obtain, process, and disclose your Personal Information (defined below). It also sets out your data rights as a consumer.
Alta is the controller and is responsible for your Personal Information. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us at info@altatech.io.
Personal information collected
“Personal Information” is generally defined as any information that identifies or could be used to identify you. If you complete a form on this website or provide your information to us in another system (e.g. via email, phone or in-person meeting), we will collect and process the following types of Personal Information from you: name, email address, and the contents of your message.
We also collect information through cookies and other data collection technologies when you visit our website. These cookies are associated with the security and functionality of our website, which is hosted on Wordpress, and are not used for advertising or tracking purposes. The information collected includes IP address, browser type, referring and exit web pages, and your operating system.
Purpose and basis for data collection
We collect your Personal Information so we can contact you to provide the services you requested and to offer you the opportunity to consider other services we offer. We also collect information to improve the user experience and enhance the website’s functionality. Where legally required, we will collect your consent to process your information for certain purposes.
We have set out below, in a table format, a description of the ways we will use the various types of Personal Information we collect from and about you, and our basis for doing so.
Purpose/Use Type of Data Legal Basis
Purpose/Use
To manage our relationship with you and provide you with customer care and support which will include:
(a) Notifying you about changes to our terms or privacy policy;
(b) Dealing with your requests, complaints and queries.
To administer and protect our business and this Website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
To send you relevant marketing communications
Type of Data
(a) Identity
(b) Contact
(c) Contents of our communication
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(a) Identity
(b) Contact
(c) Marketing and Communications
Legal Basis
(a) Performance of a contract with you
(b) Necessary for our reasonable interests in:
(i) keeping our records updated; and
(ii) managing our relationship with you appropriately
Necessary for our reasonable interests in:
(i) running our business;
(ii) provision of website services;
(iii) network security; and
(iv) fraud prevention.
Consent, having obtained your prior consent to receiving direct marketing communications
Data sharing and disclosure
We may disclose your Personal Information if we are required by law to do so or if you violate our terms of service and we are legally able to do so. We also share your Personal Information with the categories of third parties set out below, where necessary, for the purposes described above. These third parties are as follows:
Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your Personal Information in the same way as set out in this privacy policy.
With our suppliers and service providers including:
IT service providers, including providers of the following services:
Email and email marketing providers;
Customer Records Management provider; and
Back-up data storage systems.
Accounting and legal service providers.
Banks and financial institutions.
We require all relevant third parties to respect the security of your Personal Information and to treat it in accordance with the law. We do not allow our third-party service providers to use your Personal Information for their own purposes and only permit them to process your Personal Information for specified purposes and in accordance with our instructions.
We do not sell or rent personal information to third parties and we do not share personal information with third parties for cross-context behavioral advertising.
Data storage
We will keep personal information about you for as long as necessary to provide services to you, or as long as we are addressing a concern, question, complaint, or request you have made to us. If we have a contract or other agreement with you, we will follow the retention obligations of that agreement.
We may keep data longer if we have a legal obligation to keep it or to maintain necessary records for legal, financial, compliance, or other reporting obligations, and to enforce our rights and agreements. For example, by law we must keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six (6) years after they cease being customers for tax purposes. We also may keep data about you for statistical analysis or research purposes.
You can ask us to delete your Personal Information in certain circumstances, please find further information below.
Data security
Alta uses reasonable security measures to protect personal information against loss, misuse, and unauthorized access, alteration, disclosure or destruction. We use these measures to maintain the ongoing confidentiality, integrity and availability of the systems and services that process personal information. Methods of transmission and storage of personal information are never perfectly secure, so we cannot guarantee the absolute security of your personal information.
Your rights and choices
The data protection laws of your jurisdiction may provide you, in relation to your Personal Information, the right to:
Request access to the Personal Information that we hold about you.
Request corrections to any incomplete or inaccurate Personal Information that we hold about you.
Request erasure of your Personal Information in certain circumstances. Among other circumstances, if we have no good reason for continuing to process it, you can ask us to remove or delete your Personal Information from our records. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
Object to processing of your Personal Information where we are relying on a legitimate interest (or those of a third party) as the legal basis for that particular use of your Personal Information (including carrying out profiling based on our legitimate interests). In some cases, we may demonstrate that we have compelling legitimate grounds to process your Personal Information which override your right to object.
Object at any time to the processing of your Personal Information for direct marketing purposes.
Request the transfer of your Personal Information to you or to a third party in certain circumstances and in accordance with certain conditions.
Request restriction of processing of your Personal Information in certain circumstances.
If you wish to exercise any of the rights set out above, please contact us using the contact details set out below. You will not usually have to pay a fee to access your Personal Information or exercise any other rights. We may charge a fee in the event your request is unfounded, repetitive or excessive, or we could refuse to comply with your request in these circumstances.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your Personal Information (or to exercise any of your other rights). This is a security measure to ensure that Personal Information is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
We will not discriminate against you for exercising any of your rights. If you wish to exercise your rights, please contact: info@altatech.io.
Minors
We do not knowingly collect any information from children and our website is not directed at children. If you are a parent or guardian of a child and believe he/she has disclosed information to us, please contact us at info@altatech.io.
Policy updates and changes
We may make changes to this Policy from time to time based on changes to applicable laws and regulations or other requirements applicable to us, changes in technology, or changes to our business. Any changes we make to the Policy in the future will be posted on this page.
Complaints
In some jurisdictions, you have the right to make a complaint to your applicable data protection authority (attorney general’s office or supervisory authority). We would, however, appreciate the chance to deal with your concerns in the first instance whenever possible.
Contact information
You may contact us with any questions or concerns about your data privacy:
Executive Administrator